Wrong country in user's profile in Kemisphere

In this following example we can see that "Country" in user's profile under the Directory in Kemisphere is incorrect

In order to change it to the correct country we need to go into AzureAD and change the "Usage Location" 

Normally this parameter should be set when assigning Office 365 license but mistakes can happen. After the change is done allow the sync between AzureAD and Unily to take place during the night.